Re: [fdn-ann] messaging statement



Bart/Barb,

In the participant list for the press conference, I don't see Brian
Behlendorf listed.  I was planning on having him participate in the
event, as well as having him quoted in the press release.

Pls let me know if the plans have changed.

Thx

Jacki

Bart Decrem wrote:
> 
> Hi everyone,
> 
> Thanks Greg for the first draft of the press release.  Thanks Barbara for this
> messaging document.  I think for the second draft of the press release, we
> should go through the key messages and make sure they're incorporated into the
> press release.  Does someone want to take a cut at that?
> 
> Great to hear that Bob Young is available for dress rehearsal.  I think it's
> very important that we have a basic script for the press conference so we know
> what everyone's going to say.  I think we can build that off the messaging
> document.  Do you think that's a good idea?  If so, does someone want to take a
> first cut at that?
> 
> Too bad we're not hearing back from Miguel and Nat.  Perhaps they're travelling.
> 
> Russ: yes, we need to lock in the corporate representatives.  What we have so
> far is:
> - Miguel + other hackers for Gnome project (miguel@helixcode.com)
> - Nat Friedman for Helix Code (nat@helixcode.com)
> - Mike Boich for Eazel (mike@eazel.com).  Greg: can you make sure Mike is
> available?
> - Bob Young for Red Hat (Melissa is the contact)
> - Marco Boerries for Sun (I don't have contact info)
> 
> We need to confirm:
> - IBM rep.  Brian: this one's yours.
> - VA Linux rep.  I am waiting for a response from their contact person.
> - other companies who may join
> 
> Bart
> 
> Barbara Heffner wrote:
> 
> > We are going to have to get Russ's input on the StarOffice front.  In terms
> > of messages, these are excerpted from the original proposal, and I think
> > they're still fairly current, except we have to clarify what we are saying
> > on the Office front.  We welcome edits/additions.
> >
> > STRATEGY
> > To reinforce GNOME?s position as a leader in the open source movement,
> > positioning GNOME as a unifying industry force across multiple vendors.
> >
> > KEY MESSAGES
> >  The GNOME Foundation has been formed to formalize a group of individuals,
> > from varying organizations and companies, who will be responsible for
> > advancing GNOME.
> >
> >  The GNOME desktop is the world?s leading free and easy-to-use desktop
> > enviroment for the user; GNOME has been designed to run on all modern
> > strains of Unix-like operating systems.
> >
> >  The support of leading vendors, including Sun Microsystems, Eazel,
> > Collab.Net, Helix Code, Red Hat, [others to come] demonstrates that the
> > industry is coalescing behind GNOME as the desktop environment of the future.
> >
> > At 11:16 AM 8/1/00 -0700, Bart Decrem wrote:
> > >Hi Barbara,
> > >
> > >That's a great summary.  Do we need to work on a longer speaking points
> > >page that
> > >we can give to all the speakers so we'll have a consistent message going
> > >to the
> > >press?  In turn, we could then make sure that those messaging points are
> > >driven
> > >home in the press release.
> > >
> > >Also, is there consensus that we should have two press releases:
> > >1- the Gnome Foundation announcement
> > >2- the Open Office / StarOffice announcement
> > >
> > >Finally, has Sun decided how to announce the Solaris news?
> > >
> > >Bart
> > >
> > >
> > >Barbara Heffner wrote:
> > >
> > > > Bart - At the risk of mangling what Russ said, I think he said
> > > something like:
> > > >
> > > > The major story here is that all of these key players are coming together
> > > > as a unifying industry force to advance GNOME, which offers tremendous
> > > > potential to become the world's leading free, easy-to-use desktop
> > > environment.
> > > >
> > > > [I know this doesn't cover the dev framework, but we seemed to be pretty
> > > > focused on the desktop in our discussions.]
> > > >
> > > > Regards,  Barb
> > > >
> > > > At 02:26 PM 7/31/00 -0700, Bart Decrem wrote:
> > > > >Hi Russ, Barbara,
> > > > >
> > > > >In our conference call, Russ gave an excellent summary of a messaging
> > > > >statement for the Gnome Foundation announcement.  Could you guys do a
> > > > >write-up of that and share it with the list?
> > > > >
> > > > >It will be very valuable as we prepare everyone for the announcement.
> > > > >
> > > > >Thanks,
> > > > >
> > > > >Bart
> > > > >
> > > > >
> > > > >_______________________________________________
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> > > > >Foundation-announcement@gnome.org
> > > > >http://mail.gnome.org/mailman/listinfo/foundation-announcement
> > > >
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> > > > http://mail.gnome.org/mailman/listinfo/foundation-announcement
> >
> > CHEN PR, Inc.
> > 1601 Trapelo Road
> > Waltham, Mass.  02451
> > P: 781-466-8282
> > F: 781-466-8989
> >
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> 
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-- 

Jacki DeCoster
PR Manager
Collab.Net
(415) 908-1734
Pager: (800) 408-5915
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