Re: membership pointers
- From: "Jason D. Clinton" <me jasonclinton com>
- To: Stormy Peters <stormy gnome org>
- Cc: GNOME Marketing List <marketing-list gnome org>
- Subject: Re: membership pointers
- Date: Tue, 6 Apr 2010 10:23:11 -0500
On Tue, Apr 6, 2010 at 6:50 AM, Stormy Peters
<stormy gnome org> wrote:
As we think about how to increase our subscriber numbers, this article
had some interesting points about membership.
Eight Strategic Mistakes with Memberships
http://www.blueavocado.org/node/508
In particular, I don't think we give donors a good idea of how their
donations change the world through GNOME.
People seem to love hearing about hackfests and I think what we could do--as the marketing team--is, after or during a hackfest event, post a blog post in cooperation with the Travel Committee about how much money was spent on the hackfest to make it happen with a link right there to become a subscriber. I really liked Brian Cameron's summary post of all the people who blogged about the UX Hackfest. If we could copy that style and put at the very top: "This is what it your money did, become a subscriber today!"
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