Actions (was: Surveys at conferences..)
- From: Dave Neary <dneary free fr>
- To: sri aracnet com
- Cc: marketing-list gnome org
- Subject: Actions (was: Surveys at conferences..)
- Date: Mon, 09 May 2005 09:49:51 +0200
Hi Sri,
My reaction to things like this is starting to be "great idea - who's
going to do it?" We have lots of ideas currently lacking people
following up on them - from collecting press contacts, to getting
posters & t-shirts designed, through surveys and market research.
What we really need is a terse list of initiatives that we are working
on with names opposite them.
Here's a short list of the stuff that's ongoing:
GNOME Journal (Jim, Sri)
Upcoming conferences (Claus)
LiveCD (Luis)
Press contacts (?)
Deployments list (Dave)
Printed material (posters/flyers/t-shirts) (?)
Market research (?)
Can we get some concensus behind a few outstanding points for overall
strategy?
1) Main target audiences: Existing GNU/Linux users, public
administration (both of these are huge and growing markets - they may
even be too wide)
2) Main selling point: Ease of use
Bear in mind that selling points are different for different markets,
and that we cannot market to everyone at the same time. We know we have
a great platform, good bindings, cool apps, etc. But to get a core,
focussed message, we have to concentrate on one thing we do better than
anyone else.
We are the easiest to use Free Desktop.
Every review of GNOME I've ever seen has praised its clean, easy to use
interface. So let's use that, and make it self-evident. Material should
be clean, elegant, and have one simple core message - "Using GNOME won't
piss you off. GNOME doesn't get in the way."
Can we start putting names to some of those ?s above, please?
Cheers,
Dave.
Sri Ramkrishna a écrit :
You know it might be interesting to do surveys at conferences to see
what people want. Places like OSCON has a lot of people from school
districts, government, and purchasing depts from companies and getting
real feedback from them would be cool. It might give us a better random
sample I think than a web one.
Just a thought.
sri
--
David Neary
bolsh gimp org
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