On Mon, 2013-06-24 at 15:56 +0200, Jiri Eischmann wrote:
Hi, I'm currently preparing an order of GUADEC t-shirts. Looking at the design [1], I and the vendor agreed that the most fitting colour is real turquoise. So we chose a kind of t-shirt that has this colour [2]. The problem is that this kind only has unisex cuts. Is unisex OK or should we look for kinds that have women's cut even at the cost of having to pick another colour?
IMVHO, Women's cut is a must. We want them to wear those t-shirts and to say visually "we care". We have been doing it since 2006 and it makes a difference. Kathy Sierra wrote about this after being our keynote in 2006: http://headrush.typepad.com/creating_passionate_users/2006/12/tech_tshirts_ar.html The relevant part is this one: Yes, you could argue that as a web-focused show rather than a pure programming event, Webstock was likely to have more women than JavaOne, so it made sense. And that's true, but doesn't explain why I also got a fitted, flattering, rather sexy blue tee at GUADEC (the GNOME user's and developer's european conference) which was not expecting but a very few women attendees. But they treated us like we mattered too. Like we weren't the tacked-on not-really-target-audience people. Besides, this isn't even a gender thing... it's a SIZE thing. There are plenty of men who don't look that much better in an XXL Hanes Beefy T than I do. Personally, I rarely buy conference men t-shirts because I have too many. But if there are nice women t-shirts, I buy for my wife. -- Germán Poo-Caamaño http://calcifer.org/
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