Re: Revisiting rewards for the FoG campaigns
- From: Dave Neary <dneary gnome org>
- To: Andreas Nilsson <lists andreasn se>
- Cc: marketing-list gnome org
- Subject: Re: Revisiting rewards for the FoG campaigns
- Date: Mon, 11 Feb 2013 21:04:00 +0100
Hi,
On 02/11/2013 08:56 PM, Andreas Nilsson wrote:
On 2013-02-11 19:19, Rosanna Yuen wrote:
but it was decided that that was too many options, especially when we
added the subscription format. Also, considering the postage, the price
points were too low.
What is our lowest price point before we make a loss?
While it's goog to be aware of this, I think it's important to underline
that people aren't buying a t-shirt - not even a special edition t-shirt
they can't get anywhere else. They're helping the foundation, and we set
the price points not to make a margin of 10% or 20% or whatever, we set
the price points to raise money for the foundation.
Incidentally, typical margin for garments on the internet is somewhere
between 100% and 150% of cost. Excl. delivery costs.
Cheers,
Dave.
--
Dave Neary, Lyon, France
Email: dneary gnome org
Jabber: nearyd gmail com
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