Re: GNOME Free Agent T-shirt Proposal

[Stormy Peters <stormy gnome org>]

Hi Brian,

I like it. I could even imagine you could use that concept with other organizations too. 

What's the plan for distributing it?

Stormy

On Tue, May 18, 2010 at 7:59 PM, Brian Cameron <brian cameron oracle com> wrote:

GNOME Marketing Team:

On April 6th, I proposed a "GNOME Free Agent" t-shirt which would
highlight the humanitarian aspects of being a GNOME volunteer.

I have been working with Mike (Dongyun) Lee and Diki Niwatori to
put together the attached t-shirt mock-up.  After discussion, we
decided to make the image mono-color.  While a bit less exciting
than the full-color version, it is less busy and will be easier
and less expensive to print.

Does this look good to people?  Does anyone have any comments
about the design or how to improve things further?

Thoughts?

Brian

On 04/06/10 15:08, Brian Cameron wrote:

GNOME Marketing Team

Over the past several months, I have been trading emails with the OLPC
and SugarLabs folks about an opportunity to create a t-shirt to
promote that GNOME free software benefits humanitarian projects like
OLPC and Sugar Labs, and to provide a nice reward for volunteers within
the GNOME community. Based on my rough textual design ideas I have
gotten permission from both OLPC and SugarLabs to go ahead with using
their logos in this way, though they obviously want to review a final
mock-up of what the t-shirt will look like before giving a formal
go-ahead.

So, I have been thinking of creating a "GNOME Free Agent" t-shirt. I
like this name since "Free Agent" is a fun play on words and can be
interpreted in different ways including being an independent GNOME
volunteer.

Dongyun Lee (http://dongyunlee.com/) does artwork for OLPC and has
volunteered to provide artwork to use on the t-shirt for no charge
(though he does want 2 free t-shirts for himself and his wife which
seems reasonable). Rather than a photograph of children using OLPC
units (photographs are hard to make look nice on tshirts), he suggested
using some of his OLPC line art. For example, you can see some work he
did for OLPC here:

http://www.sugarlabs.org/index.php?template=page&page=learners

Both Dongyun and myself think this particular image would work nicely
on a t-shirt:

http://dongyunlee.com/imgsrc/il/il24_11.jpg

Dongyun has volunteered to create some custom artwork for this t-shirt
if we can provide direction. Some people I have shown this image to
think it is a bit too busy, so perhaps something a bit toned down would
be better. Thoughts?

With the photo would appear the following text:

[GNOME Logo] Free Software - Powering [OLPC logo] & [Sugar Labs logo]

Perhaps some additional text under the photograph or under the logo
would be nice like "Helping previously marginalized children throughout
the developing world learn, achieve and begin to transform their
communities"

I was thinking that we could make two versions of the t-shirt. One
version to sell for $20 that has nothing on the back. A second version
will have the following text on the back and would be given away for
no-charge to volunteers who work on GNOME but do not work for a company
that works on GNOME. People who work on GNOME for a company would pay
$25 for the second version of the tshirt with this text on the back:

Free Agent
GNOME Free Software Volunteer

I am hoping that people on the marketing-list can help with:

1) What do people think of this proposal? Any ideas on how to further
improve it?
2) As I mention above, Dongyun is agreeable to creating an image that
is more focused on the relationship between GNOME, SugarLabs, and
OLPC. Any ideas or direction that we could give to Dongyun would
be helpful.
3) Perhaps the proposed image above is a bit too busy. Do people have
suggestions on whether the image created for this t-shirt should be
changed? Should less colors be used for an image intended for a
t-shirt, for example?
4) I need someone with graphic design skills to put together a mock
up image of the t-shirt to help facilitate moving this forward.
Can anyone help?

Thanks,

Brian

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