Re: Marketing Marketing
- From: Juanjo Marin <juanj marin juntadeandalucia es>
- To: marketing-list <marketing-list gnome org>
- Subject: Re: Marketing Marketing
- Date: Fri, 07 Jun 2013 08:13:17 +0200
El 06/06/13 21:35, Allan Day escribió:
Hi all,
"Marketing" is associated with corporations, and is done by marketing
professionals. I've often felt that the term isn't a good fit for what
we do in GNOME, and I suspect that it puts some people off
contributing.
We discussed this during the recent hackfest, and it seems that
there's support for changing "GNOME Marketing" to a different term.
Ideas that we discussed include "promotion", "outreach",
"engagement" and "advocacy".
What do people think of this? Do you have a preference for the name?
I would like to add "communication" to the pool :-) . Usually Marketing
is mainly an one way direction communication channel, just providing
information of what GNOME is doing.
I think we need to improve the communication channels in the opposite
directions, mainly for encouraging participation in the community of
average users. We lack of community management, I think we should try
some baby steps in this area.
Cheers,
-- Juanjo Marin
--
Juan José Marín Martínez
Tlf: 956009437 (Corp. 409437) Móvil: 671596200 (Corp. 696200)
Fax: 956009445 (Corp. 409445)
Centro de Proceso de Datos.
Delegación Territorial de Educación, Cultura y Deporte en Cádiz
Consejería de Cultura y Deporte.
Junta de Andalucía
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hacerlo: El medioambiente es cosa de todos.
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