Marketing is Violence: A user guide
- From: Jasper Empson <notsonoblebooks gmail com>
- To: marketing-list gnome org
- Subject: Marketing is Violence: A user guide
- Date: Mon, 21 Jan 2013 20:33:21 +0000
Forget violent content, shock and fear appeals; new research by writer Marianna Cage argues that marketing itself is violence.
FOR IMMEDIATE RELEASE
Marketing is violence: a user guide is an extensively researched
challenge to the new demigods of marketing. Academic and journalist
Marianna Cage smashes the false idols of consumer capitalism and reveals
the dark secrets of its lingua franca.
"A real tour-de-force. It
needed to be said." Dr Arianna Bove, Lecturer in Politics and Ethics,
Queen Mary, University of London.
"A complete showstopper!" Erik Empson PhD, editor of generation-online.
"Marianna Cage has rewritten the script!" Amit, CASS, Singapore.
Marketing
is violence explores the nature of marketing as an exercise of
privatised social power and its effects on our minds and our bodies. It
is presented in clear, accessible intelligent prose but also includes a
number of case studies and discussion points that act as a study/
teaching guide as well as an extensive bibliography. A must for everyone
from the marketing or media studies student to the curious consumer.
Available as an ebook which can be read on almost any device at:
http://www.amazon.com/Marketing-Violence-User-Guide-ebook...--
Not So Noble Books
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