Re: Friends of GNOME subscriptions

["Bryen M. Yunashko" <suserocks bryen com>]

On Wed, 2010-07-07 at 13:57 -0600, Stormy Peters wrote:
> Hi GNOME Marketing folks,
> 
> 
> It's time to think about our next Friends of GNOME campaign!
> 
> 
> A few weeks ago we sent out the tshirts for people that had been
> subscribed to monthly payments for a year. Between yesterday and today
> 9 people have unsubscribed. I don't know if it's related or not but it
> does make a case for a new incentive for the second year!
> 
> 
> Some thoughts I have for a new campaign:
> 1. Make it related to GNOME 3.0.
> 2. Use a banner on gnome.org like we did for the sys admin campaign.
> 3. Count number of subscribers instead of dollar amount.
> 
> 
> We need a slogan and a goal. And a gift.
> 
> 
> We have about 100 subscribers now. I'd like to see us have 500. I
> think that's only doable if we manage to reach out to users ... (And
> perhaps we should have a shorter term goal ... we could also offer
> prizes for random people that sign up. So the 30, 58, 74th people get
> tshirts or something.)
> 
> 
> As for a slogan, something related to GNOME 3.0 ...
> 
> 
> Thoughts?
> 
> 
> Stormy

Would something like become a subscriber, get a gift (t-shirt or
whatever) and be entered into a drawing for some really cool prize like
free trip to one of the GNOME events be an idea?  Personally, I'm
somewhat less motivated to subscribe just to get a t-shirt that I have
to wait a year for than to enter into some raffle that just might be
really cool and worth the wait (and risk.)

Bryen