Re: Friends of GNOME campaign



On Tue, November 13, 2012 6:42 pm, Juanjo Marín wrote:

________________________________
De: Oliver Propst <oliver propst gmail com>
Para: Tobias Mueller <muelli cryptobitch de>
CC: GNOME Marketing List <marketing-list gnome org>
Enviado: Domingo 11 de noviembre de 2012 13:15
Asunto: Re: Friends of GNOME campaign

Hi again.

I now got two concrete proposals of how to present a Web
campaign.

One option is as previous suggested to do a campaign
specifically with the aim of shipping a WebKit2 based
version of Web. The benefit with this proposal is that
much of the Web teams effort is currently at shipping
a WebKit2 based version of Web. This would make a
clear connection between the campaign and the current
roadmap of Web [1]. It would also mean that the money
raised would actually to a large degree cover the expanses
of implementing the features that is being listed.

The campaign would target the following features
-Favicons
-Remember HTTP and form passwords (complex)
-User style sheet support
-Unsubmitted modified forms warning
-Inline source view
-DNS prefetching


The other option would be to do a Web campaign that list more
general features that are missing from Web including:

-WebKit2 support in Web
-Queue/Read later section of the Overview
-Favorites/Bookmarks section of the Overview
-Nicely animated tab switching [2]

This would mean to present the campaign in a similar way
as the a11y campaign did [3], that is not to promise to
implement every feature that is being listed but present a
list with (general) missing features in Web, (since it would
require a very large amount of money to implement all the
features mentioned above). The benefit with this proposal
is that it would be clear that the campaign is about improving
Web by listing user visible features and could by doing
so make people more willing to donate.

The basic principle is regardless to make people excited
about a native web experience in GNOME.

The the financial goal of the campaign would be something
around k30$.

I have made a document that summarizes the proposal [4]

Are this something we want to do, thoughts/feedback are
very much welcome.

If there is no interest of doing a Web campaign either around
WebKit2 or a more general one I think its time for other members
in the marketing team to step-up present/be more concrete about
their proposals, as it will soon have been a full year since the
a11y campaign was launched.


Thanks for suggesting this, and you're quite right to get us moving on a
campaign!

Hi Oliver,


My main concern about your proposal is that I think that a list of
features is not very consistent for a FoG campaign without a clear
message. Taking into account that Web is not a very popular application by
now, most people don't care. Don't get me wrong, I support Web, but a list
of concrete technical features of an application not very popular by now
doesn't attract too many people for a donation IMHO.


I think that what we need to make a FoG campaign for WebKit2GTK+ is a
super feature that makes the difference for GNOME, even better if you can
use in several parts of the desktop. Maybe Tobias Mueller idea of Privacy
and Security can be this super feature.

I think Juanjo has a point. The a11y campaign was not only successful
financially but also in raising awareness for an important issue. While
this isn't a requirement for a campaign, we should think a way to best
couch whatever we choose to do. Perhaps we could do that for the Web too.

Part of the reason that Privacy/Security came up was because of some of
the ideological discussion we had at GUADEC. So this is a more natural
fit. However, if there's no one to drive that campaign it may be better to
do something else this time.

Whichever campaign we do, we should make a decision quickly so we can
launch before the holiday season.

Should we have a meeting to discuss this? Perhaps next week? I could even
set up a conference line so we can hear each other :)

karen

Just my two cents,

   -- Juanjo Marin



1. https://live.gnome.org/Epiphany/Roadmap/3.8
2. http://www.youtube.com/watch?v=b2VALT-DMGU&feature=plcp
3.
https://mail.gnome.org/archives/marketing-list/2011-December/msg00030.html
4.
https://docs.google.com/document/d/19V52k7L75MII6lcuxQtp-9uQxvxckdUIWUis4jXVp8k/edit#
--
-mvh Oliver Propst
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