Re: New donators roles

[Bharat Kapoor <3 kapoor gmail com>]

Ref. to the attached brochure in works (ignore the images they need to be updated - material is good to go)
http://live.gnome.org/GnomeMarketing/ConferenceMaterial/Brochure?action="">
OR
Go to http://live.gnome.org/GnomeMarketing/ConferenceMaterial/Brochure
and scroll to the bottom section Draft Brochures.

Based on this thread it seems prudent to make modifications to this Sponsor brochure. I cannot stress how much I like both the tiered levels and an About section that thanks all sponsors. I would like to incorporate this into our brochure. I will send an updated one in few hrs with sample info. while we hash out the final content.

John:

• Can the "About" section be updated once the person has installed the software? Can we push new data?
  e.g. Any new thank yous or Donation campaigns or messages?
• Also where exactly will this section reside?

Paul: Can we define what each level gets. (I am just taking a rough stab) 
Gold - 5K
- 3 Guadec registrations - will this impact our Guadec 
fund raising a lot?
- Large logo on the Sponsor page
- First right of refusal to host a Gnome party in a city (We can make this a general affair - i.e. when Guadec starts or finishes we do a one hour webcast of key note) - Do we like this?
- ???

Silver - 2.5K
- 2 Guadec registrations
- Medium logo on the Sponsor page
- First right of refusal to host a Gnome party (We can make this a 
general affair - i.e. when Guadec starts or finishes we do a one hour webcast of key note)
- ???

Bronze - 1K
- 1 GUADEC registration
- Small logo on the Sponsor page
- First right of refusal to host a Gnome party (We can make this a 
general affair - i.e. when Guadec starts or finishes we do a one hour webcast of key note)
- ???

(First opportunity will be given based on membership level), 

+ All the stuff listed below, What else for these levels? 
Reg non-profits:  Do we bring this 
Non-profit info into the same sponsor brochure?

On Wed, Jun 2, 2010 at 6:02 AM, Paul Cutler <pcutler gnome org> wrote:

Hi Diego,

On Tue, 2010-06-01 at 14:43 -0500, Diego Escalante Urrelo wrote:
> Hi everyone
>
> we have a long standing pending item to define how smaller companies and
> non-profit groups can associate to GNOME. This means re-thinking our
> donation options.
>
> Currently we offer Advisory Board fees or free range donations in FoG.
> This works fine for individuals and our heavily involved AB companies,
> however we are missing out smaller companies that might want to donate
> one time or regularly and get visibility for it.
>
> A possible layout of our options would be this:
>  - (unchanged) AB members:
>   + annual fee: 10K/20K
>   + link in foundation.gnome.org
>   + usual association and mentions
>   + AB seat
>
>  - (unchanged) FoG (individuals):
>   + various fee options
>   + souvenirs
>   + listing in donors history page
>
>  - (new) Company donations ("companies' FoG"):
>   + various fee ranges or case-by-case discussion
>   + logo in donors history page
>   + logo in /friends/ footer and/or other sections of gnome.org
>
>  - (new) Supporter (mostly non-profits?):
>   + discussable fee or contribution (maybe some resource?)
>   + logo in some 2nd level page in foundation.gnome.org
>   + we keep an eye to work with you in the future
>
> The big questions:
>  - what can we offer to companies? ideas:
>   + logo on gnome.org/friends;
>   + gnome.org/something to hold logos and links to our donors;
>   + mention in all events organised by the Foundation;
>   + "Supporter" sponsor level in the next N hackfests or events;
>   + press release for the new relationship;
>   + ask for spreading news about FoG (for example);

Yes, we need a "Commercial Supporter" tier.  I'd like us to possible do
a Gold / Silver / Bronze level possible at $1,000, $2,500 and $5,000.

>
>  - what should we expect from/give non-profits? ideas:
>   + a small(er) fee?;
>   + link exchange;
>   + press release about the new relationship;
>   + support from them for our campaigns, like links for FoG;
>   + re-transmission of their press releases via Foundation blog?;

 

> Currently you don't get much credit for donating as a company unless you
> get to the AB and there's no defined position or role for groups like
> guifi.net to associate with us.

Perhaps waiving the GUADEC registration fee for one or two members of
the non-profit? (Maybe do something similar for the Commercial
Supporters above as well)

There was work done at the Marketing hackfest on new brochures, they
should be included in that (or where the AdBoard is).

>
> Also past individual donors have a not very visible list on
> gnome.org/friends/, we could have a much better display for them.
> Maybe some other concept instead of a list, maybe a big mosaic like the
> "GNOME is people" one or something?

Yes. I think celebrating our donors (who are usually users not
developers) is important.

>
> Hope to hear from you!
>
> Diego
>

Paul

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