Re: SpreadGNOME.org

[michael phoronix com]

Quim,

Thank you for your comments, you brought up some very valid points.

To clarify, all I am after is to assist in spreading GNOME and helping out
in any way. SpreadGNOME.org was simply done since there wasn't one in
existence, and ideally some of the lessons learned from SpreadFirefox
could be replicated. However, as this has taken a back seat to my other
professional work, and looking more into the current GNOME marketing
efforts, it may very well be best to simply combine everyones efforts to
have the largest (and most beneficial) impact on our audience. I would be
perfectly fine with redirecting SpreadGNOME.org to the official GNOME
marketing page (and ultimately helping the marketing team more), etc...

~ Michael

> Hi Michael,
>
> First of all, thank you for your effort spreading GNOME. Let's see if
> this marketing team is able to help you reaching a success we all can
> benefit from.
>
> I don't thing any of the following tips adds anything to the lessons
> learned thanks to the excellent
> http://en.wikipedia.org/wiki/Spread_Firefox
>
> - If anybody wants to promote GNOME, a very basic and easy step is to
> put a prominent and cool link to http://gnome.org in the homepage. Note
> that http://www.spreadgnome.org/ has just one link to our main page, at
> the bottom, and in fact refers to the GNOME Foundation
> ( http://foundation.gnome.org ). Don't repeat our own mistakes. [1]
>
> - If you want to complement our marketing effort and not compete with
> our own sources, the better you can do is produce marketing materials
> and campaigns we are not producing. This is at the very end what
> spreadfirefox.org did so great for the Firefox project. You say you
> still haven't got anything because you have just started. Ok, fine, what
> then... wouldn't it be better not to start until you have got something
> new? I know, now it's too late. A quick amendment to this could be to
> come up with a first marketing artifact (a banner people could put in
> their website?) and a campaign (something simple you can roll out in a
> week). Or at least specify what are your marketing plans, so the
> marketing team knows what to expect from you.
>
> - Also, we all know that spreadfirefox.org was not connected to the
> Mozilla Foundation. Of course not, I guess this gave them some freedom
> and agility to do whatever (it would be good to know the reasons). But
> well, it is obvious that Blake Rose and Asa Dotzler had some kind of
> link with Firefox working full time (?) on this project. You could have
> worked in coordination with the marketing team since the earliest stages
> of your project. Again, it is too late now. You are an independent
> project, but if you want to help marketing GNOME, probably your work
> should help GNOME Marketing, not the strongest team of this project. We
> had been talking about a Spread GNOME months ago, so your project is not
> off-topic. And JFDI is not off-topic in the GNOME culture either, so we
> are close. Let's work closer and more efficiently.
>
> One more comment, as personal as the previous ones. I still wonder why
> we need an external site to promote GNOME. To me it is a symptom of a
> GNOME and gnome.org failure. The wgo revamp tries to solve failures like
> this, and I don't see what GNOME marketing spreadgnome.org could do that
> gnome.org can't do. spreadfirefox.org was a distinctive brand that I
> guess was difficult to build inside mozilla.com, and also perhaps a way
> to scape from the procedures of a Mozilla Foundation (?). But if you
> notice, it would be quite easy to create a spread.gnome.org , and I
> don't see the GNOME Foundation as an obstacle for any sensible marketing
> campaign we could imagine.
>
>
> [1] I'm very sensitive these days about no-links to http://gnome.org ,
> and epidemic failure of most GNOME subsites and related sites. See
> http://live.gnome.org/GnomeWeb/GnomeSubsites
>
> El dc 23 de 08 del 2006 a les 08:22 -0500, en/na michael phoronix com va
> escriure:
> > Hello,
> >
> > I am Michael Larabel the owner of Phoronix Networks (and long-time GNOME
> --
> Quim Gil /// http://desdeamericaconamor.org | http://guadec.org
> --
> marketing-list mailing list
> marketing-list gnome org
> http://mail.gnome.org/mailman/listinfo/marketing-list