Re: Marketing list action: Market Research for GNOME and GNU/Linux

[Claus Schwarm <c schwarm gmx net>]

On Fri, 15 Oct 2004 15:16:33 +1300
"John Williams" <JWilliams business otago ac nz> wrote:

[snip]

> These are tactical-level goals and as such can only be sensibly
> defined once a strategy has been defined.  What is needed is strategic
> thinking. What I mean is answers to questions like:
>
> (1)  Who are "we"
> (2)  Why should we give a toss how many GNOME users there are?
>
> And then
>
> (3)  Is it better to have as many users as possible, or to focus on a
> select few? (Why?)
> (4)  If it's better to focus, on whom do we focus?  (Why?)
>
> I see a basic split of possibilities:
>
> 1.  Focus on existing users in order to make GNOME better for them
> 2.  Focus on non-users in order to induce them to use GNOME
>
> There is no reason why it is not possible to do both, but it would
> require separate strategies.

Hmm, seems I forget to sent my last answer to John to the list, too.
Well, it wasn't important.

Basically I think, we (Marketing list members) should search for someone
who's able to provide answers. Or are there any more questions that
should be asked?


Claus